XO Lab. Where data, technology and creative minds meet to revolutionize—and personalize—your brand’s digital Experiences and Outputs.
Our human-centric marketing approach zeroes in on the 1:1 experience so you can quickly move beyond the segment or persona to the person. Using tailored strategies, advanced data analytics, industry-leading technology, rich dynamic and contextual creative and omni-channel marketing, we create consistent mobile-first experiences that engage your customers in personally relevant ways.
Get to know XO Lab
The XO Method
Integrate your siloed data sources into a 360° view of your customer.
Automate to enhance your technology and the team’s productivity.
Evolve by testing, learning, adapting and scaling.
We meet your needs
We can take you end to end, jump into the middle, or integrate with your internal teams to take on as much—or as little—as you need, so you’re supported and empowered the way you want.
Advanced Data Analytics
Customer Journey Mapping
Omni-Channel Campaigns (Email, SMS, Mobile Push and Wallet, Social, Digital Ad, Direct)
Marketing Technology Implementation
AI and Machine Learning
Lifecycle / CRM Communication Design
Marketing Technology Solution Design
Data Analysis and Segmentation
Testing, Measurement and Refinement
Audience Personas and Customer Journeys
The XO Method
Integrate your siloed data sources into a 360° view of your customer. Automate to enhance your technology and the team’s productivity. Evolve by testing, learning, adapting and scaling.