Giving back is a big part of Our Social Bond. We partner with some of the most inspiring organizations, both local and global, like, our local food bank, Habitat for Humanity Canada & WE Charity, to bring our people and partners together in support of the communities around us. We believe that as our company grows, so too do the opportunities for our people and their ability to help others.
We have proudly been named a “Change-Maker” cooperate partner for the WE Movement. As a “Change-Maker”, we offer pro-bono services and expertise on lifecycle marketing and database management specifically aimed at supporting the WE social platform. We also support WE’s international development program, WE Villages, where our employees passionately work to help. We build strong, healthy communities at both the local and global level.
WE (formerly Free the Children) was founded in 1995 by brothers Craig and Marc Kielburger, originally aimed at releasing young people worldwide from poverty and exploitation. The Toronto-based organization, now with offices in Montreal, Minneapolis and London, has since improved access to clean water, health care and sanitation for more than 1 million people; provided education for 55,000 children; provided pre- and post-natal care for 3,000 mothers and delivered more than 200 healthy babies; assisted 30,000 women through economic self-sufficiency tools; and helped grow more than 2 million meals for Kenyan school children through sustainable farming. WE also holds a large-scale North American “WE Day” events to celebrate community activism and social justice efforts among youth.
Edward Maritz began his St. Louis-based jewelry business in 1894. The company grew and changed significantly in the years that followed on the cusp of the Great Depression. Times were tough and the business survived by adapting. Maritz saw fit to repurpose their stock of wristwatches and began selling the engraved timepieces to companies as symbols of tenure and appreciation. The “gold watch” quickly became a badge of belonging to the companies and brands looking for alternative, non-monetary ways to recognize and reward their long-standing employees. This pivot in strategy reinvented the Maritz company and spawned what would be the foundation of the loyalty industry.
We, Bond Brand Loyalty (formerly Maritz Canada and Maritz Loyalty Marketing), pioneered and now lead the business of brand loyalty. Through insights into human nature and with a genuine respect for people, we have proven the value of loyalty in business and in people’s lives. We evolve, we reinvent, but never waver from this purpose. We proudly and passionately prove that trust, ingenuity and creativity build brand loyalty and drive real business advantages.